This is a project I directed for the New York Times & AstraZeneca on the topic of e-asthma and how, if left uncontrolled, it can increase the risk of future attacks and decreased lung function. In this stylized and informative piece we show how a simple blood test can help diagnose the disease and determine the right treatment plan.
Client: AstraZeneca
Agency: T Brand Studio
Director: Chris Carboni
Design: Chris Carboni, Elena Chudoba, Jesse Harp, Rasmus Löwenbrååt
Animation: Chris Carboni, Hao Li, Tim Beckhardt, Rasmus Löwenbrååt
Music & Sound: YouTooCanWoo
Voiceover: Marchelle Thurman