Persol / REFLECT
The frames below were created as part of a pitch for the iconic sunglass brand Persol.
As we push in, the reflections emerge from the lenses and begin to dissipate into streaks of color...
We dolly right and follow the swirls of color as they ripple and begin to shape the environment.
As we move along, a sun-drenched landscape resembling the Amalfi coast is revealed.
We zoom out and it is revealed that the entire landscape exists along the surface of a single lens. Birds fly overhead trailing swirls of color behind them.
We continue to pull back out of the sunglass lens as the Persol logo is revealed sitting next to it.